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Yooforic
Yooforic
Overview
Yooforic, a company that sells products infused with hemp oil to relieve stress and headaches, came to us with a vision to update its overall appearance. Our mission was to retain the brand's youthful energy while making the switch from a vibrant color scheme to a sophisticated one.
Services
Brand Repositioning
Visual Identity Redesign
Our rebranding aimed to preserve Yooforic's spirit while adding a touch of versatility.
We broke Yooforic free from the rigid design rules and infused Yooforic with a gradient-based palette.
The result was an inviting and relaxing design; a perfect match for the product's soothing qualities.
Less is more. We ditched the clutter and injected playful fonts and fresh colors into a clean design.
Yooforic, reborn with a new soul from chaos to clarity, energy to ease.
Outcome
The Yooforic rebranding is a successful example of brand evolution. In addition to appealing to a wider demographic, the new visual identity upholds the brand's promise of revitalization and relaxation.