Anti-Aging Line by Canafarma
Overview
Canafarma is expanding its wellness portfolio with a premium anti-aging skincare line launched under the company’s core brand identity. Targeting high-end consumers in both U.S. and European markets, the line includes a day cream, night cream, cleanser, toner, eye serum, and a dedicated face cream for men. The goal was to enter the luxury skincare segment with a presentation that feels upscale yet clean and approachable, instilling confidence in the products’ efficacy and quality.
Palm Bureau was tasked with developing a packaging system that embodies both sophistication and purity. From concept ideation through production, every element of the packaging was crafted to position Canafarma’s skincare range as luxurious, credible, and globally ready.
Palm Bureau was tasked with developing a packaging system that embodies both sophistication and purity. From concept ideation through production, every element of the packaging was crafted to position Canafarma’s skincare range as luxurious, credible, and globally ready.
Services
Visual concept development
Packaging design
3D modeling & visualization
Prepress & print supervision
Packaging design
3D modeling & visualization
Prepress & print supervision
Our design direction focused on marrying minimalist aesthetics with luxurious detailing. The visual system is anchored in two contrasting base tones: matte white and deep navy blue, elevated by high-shine gold foil accents. This interplay of matte and metallic finishes creates a confident, high-end look and a tactile experience that signals quality at first touch.
We chose a refined serif typeface for product names to evoke classic sophistication, paired with modern, understated text for supporting details. The overall layout is clean and symmetrical, prioritizing clarity and balance while allowing key brand elements to take center stage. Color variation between white and navy distinguishes use cases while maintaining consistency through gold accents and typography.
Beyond the visual design, Palm Bureau provided end-to-end execution. We created detailed 3D models for each SKU to support approvals and pre-launch visuals. Every package was adapted across formats, with meticulous attention to detail – from bottles and jars to cartons and labels. Our team handled prepress preparation, specified materials and finishes, and coordinated with production partners to oversee print quality, ensuring the final packaging delivered on both concept and craftsmanship.
We chose a refined serif typeface for product names to evoke classic sophistication, paired with modern, understated text for supporting details. The overall layout is clean and symmetrical, prioritizing clarity and balance while allowing key brand elements to take center stage. Color variation between white and navy distinguishes use cases while maintaining consistency through gold accents and typography.
Beyond the visual design, Palm Bureau provided end-to-end execution. We created detailed 3D models for each SKU to support approvals and pre-launch visuals. Every package was adapted across formats, with meticulous attention to detail – from bottles and jars to cartons and labels. Our team handled prepress preparation, specified materials and finishes, and coordinated with production partners to oversee print quality, ensuring the final packaging delivered on both concept and craftsmanship.
Design breakdown
A refined identity for Canafarma’s anti-aging line – uniting elegance, clarity, and production detail.
Outcome
Canafarma’s new anti-aging line has been elevated through packaging that reflects trust, efficacy, and refinement, aligning perfectly with premium segment expectations in global wellness markets. The result is a product line that looks as premium as it performs, and that positions Canafarma confidently in the high-end skincare category.
